Blaze new trails in style. 🌿 The LEMS Trail Blazer just dropped in 4 fresh colorways – Safari, Thunder, Juniper, and Kodiak. 🌲 Whether you’re conquering rugged terrain or hitting casual trails, these kicks are built for performance + comfort. With a wider fit for extra room, a Trail Traction Outsole for killer grip, and a zero drop design for natural alignment, you’ll be crushing every adventure. 🌟 🔥 Superior traction + stability on any trail 👟 Breathable air mesh keeps your feet cool + dry 🌱 1 tree planted for every order 👉 Hit the trails in style – shop now at www.bprimal.com.au ✅️ Feet First 👣 Experts In Online Fitting ✅️ Fast Shipping + Same Day Dispatch ✅️ Over 5500 Five ⭐️ Star Reviews ✅️ $1.99 Returns + Free Size Exchanges 📩 Email us at info@bprimal.com anytime 💬 Live message chat with us now on our website

Everyday style just got an upgrade! ✨ Introducing the Bprimal Women’s Everyday in Frost – your new go-to for effortless comfort and minimalist style. 🤍 Designed with a wide toe box for maximum comfort, these sleek white leather kicks are perfect for women with wide feet who refuse to compromise on fashion. Plus, the easy slip-on elastic laces mean you’re out the door in seconds. 🚀 ✅ Lightweight & versatile for all-day wear 👣 Barefoot-friendly fit for natural movement 🌱 1 tree planted for every order 👉 Step into comfort now at www.bprimal.com.au ✅️ Feet First 👣 Experts In Online Fitting ✅️ Fast Shipping + Same Day Dispatch ✅️ Over 5500 Five ⭐️ Star Reviews ✅️ $1.99 Returns + Free Size Exchanges 📩 Email us at info@bprimal.com anytime 💬 Live message chat with us now on our website

👟 Running pain-free never looked this good! 💥 Watch @alioetjen crush it in her Altra Shoes from Bprimal — no more knee pain, just pure, natural movement. 🏃‍♀️✨ Designed to mimic your barefoot shape, these kicks are changing the game for runners everywhere. 🌿 Ready to level up your stride with freedom and comfort? ✅ Natural fit = natural results 🌱 1 tree planted for every order 👉 Grab your pair now at www.bprimal.com.au ✅️ Feet First 👣 Experts In Online Fitting ✅️ Fast Shipping + Same Day Dispatch ✅️ Over 5500 Five ⭐️ Star Reviews ✅️ $1.99 Returns + Free Size Exchanges 📩 Email us at info@bprimal.com anytime 💬 Live message chat with us now on our website

🥾 Built for adventure. Designed for freedom. 🌿 Take on the wild with the Vivobarefoot Tracker Leather AT in Tan — your go-to hiking boots for conquering any terrain. 🌲 Made from premium leather with a lightweight, flexible design and a grippy sole, they let you move naturally and confidently on every trail. 🌄 No bulk, just pure barefoot power. 💥 ✅ Rugged + ready for any terrain. 🌱 1 tree planted for every order. 👉 Gear up now at www.bprimal.com.au ✅️ Feet First 👣 Experts In Online Fitting ✅️ Fast Shipping + Same Day Dispatch ✅️ Over 5500 Five ⭐️ Star Reviews ✅️ $1.99 Returns + Free Size Exchanges 📩 Email us at info@bprimal.com anytime 💬 Live message chat with us now on our website

Flip-flops, but make it next level. 🔥 Say hello to the Shamma Pacific Avenue Leather in Tan — the ultimate everyday sandal that takes you from the beach 🏖️ to the bar 🍹 without missing a step. Made with premium leather for that perfect stretch and easy slip-on fit, they give you all the laid-back vibes of a flip-flop with the minimalist comfort and durability you expect from Shamma. 🌿 ✅ Stylish + functional = the perfect combo. 🌱 1 tree planted for every order. 👉 Grab yours now at www.bprimal.com.au ✅️ Feet First 👣 Experts In Online Fitting ✅️ Fast Shipping + Same Day Dispatch ✅️ Over 5500 Five ⭐️ Star Reviews ✅️ $1.99 Returns + Free Size Exchanges 📩 Email us at info@bprimal.com anytime 💬 Live message chat with us now on our website

Podiatrists love our shoes! Here’s what @grantfootdr has to say! 🙌 Natural Foot Shaped Shoes are designed for natural movement and optimal health. They let your feet function as they should, strengthening muscles you didn’t even know you had. 💚 Imagine feeling more grounded and connected to your body with every step. Improved balance, increased agility, and reduced risk of injury – it all adds up to a more fulfilling and active life. 🌏 Plus, we plant one tree for every order placed! 👉 Ditch the frustration of restricted movement and embrace the freedom of natural motion. Feel the difference in every workout, every run, every adventure, every day. Ready to experience the difference that true freedom of movement can make? ✅️ Feet First 👣 Experts In Online Fitting ✅️ Fast Shipping + Same Day Dispatch ✅️ Over 5500 Five ⭐️ Star Reviews ✅️ $1.99 Returns + Free Size Exchanges 📩 Email us at info@bprimal.com anytime 💬 Live message chat with us now on our website

Your comfort era just got an upgrade! 💨 Step into pure freedom with the Be Lenka Promenade barefoot sandals in sleek black. Made from premium brushed leather, these beauties are designed for long walks, city strolls, and everything in between. 🏙️ Ultra-lightweight + SlimComfort sole = all-day vibes and next-level comfort. Don’t just walk — feel every step. 🖤 Ready to move naturally and stylishly? 🌱 1 tree planted for every order. 👉 Grab yours now at www.bprimal.com.au ✅️ Feet First 👣 Experts In Online Fitting ✅️ Fast Shipping + Same Day Dispatch ✅️ Over 5500 Five ⭐️ Star Reviews ✅️ $1.99 Returns + Free Size Exchanges 📩 Email us at info@bprimal.com anytime 💬 Live message chat with us now on our website

👀 Sydney, you’re gonna wanna see this! 💥 Step inside our Bprimal store and experience barefoot heaven IRL! From stylish kicks to comfy, foot-loving designs — we’ve got everything you need to move naturally and look good doing it. 📍 Swing by our Sydney store or shop online anytime at www.bprimal.com.au 🌱 1 tree planted for every order! ✅️ Feet First 👣 Experts In Online Fitting ✅️ Fast Shipping + Same Day Dispatch ✅️ Over 5500 Five ⭐️ Star Reviews ✅️ $1.99 Returns + Free Size Exchanges 📩 Email us at info@bprimal.com anytime 💬 Live message chat with us now on our website

Heads up fam, our warehouse is closed today and tomorrow due to cyclone Alfred. Any outstanding orders will be shipped next week — thank you for your patience and understanding! Stay safe out there 💕 🌱 1 tree planted for every order! 🛒 Shop anytime at www.bprimal.com.au

Serving elegance, comfort, AND barefoot vibes? Say less. 🌸 The SHAPEN PETAL in Black Leather just landed — and she’s bringing ALL the sophistication. Minimalist straps, luxe materials, and all-day comfort? Yeah, you deserve this. Ready to turn heads wherever you go? 👀✨ 🛒 Shop now at www.bprimal.com.au 🌱 1 tree planted for every order! ✅️ Feet First 👣 Experts In Online Fitting ✅️ Fast Shipping + Same Day Dispatch ✅️ Over 5500 Five ⭐️ Star Reviews ✅️ $1.99 Returns + Free Size Exchanges 📩 Email us at info@bprimal.com anytime 💬 Live message chat with us now on our website

🚨 LAST CALL, Lems lovers! 🚨 If you’ve been eyeing those perfect barefoot kicks, this is your sign — prices go up TOMORROW! ⏳ Don’t wait, don’t hesitate — grab your faves now and lock in the current price. Your feet (and your wallet) will thank you. 🛒 Shop now at www.bprimal.com.au 🌱 1 tree planted for every order! ✅️ Feet First 👣 Experts In Online Fitting ✅️ Fast Shipping + Same Day Dispatch ✅️ Over 5500 Five ⭐️ Star Reviews ✅️ $1.99 Returns + Free Size Exchanges 📩 Email us at info@bprimal.com anytime 💬 Live message chat with us now on our website

🚨 Your glow-up starts from the ground up → Meet the Be Lenka Grace in Ivory White! ☁️✨ These barefoot sandals are the definition of effortless style and all-day comfort. With sleek, adjustable leather straps and a fit designed just for you, they move with your feet — never against them. 👣 Ready to step up your shoe game? Grab yours now at www.bprimal.com.au! 🌱 1 tree planted for every order! ✅️ Feet First 👣 Experts In Online Fitting ✅️ Fast Shipping + Same Day Dispatch ✅️ Over 5500 Five ⭐️ Star Reviews ✅️ $1.99 Returns + Free Size Exchanges 📩 Email us at info@bprimal.com anytime 💬 Live message chat with us now on our website

Your sneaker game just got an upgrade → Meet the Shapen Feelin Uni in Rose Gold! 🌸 Minimalist, stylish, and built for ALL-day comfort — these barefoot beauties are handcrafted in Portugal with premium leather and a stitched sole for long-lasting vibes. Zero drop, ultra-flexible, and light as air — this is the barefoot experience you’ve been waiting for! ✨ 👣 Ready to step into pure comfort and style? Hit up www.bprimal.com.au and grab yours now! 🌱 Plus, 1 tree planted for every order! ✅️ Feet First 👣 Experts In Online Fitting ✅️ Fast Shipping + Same Day Dispatch ✅️ Over 5500 Five ⭐️ Star Reviews ✅️ $1.99 Returns + Free Size Exchanges 📩 Email us at info@bprimal.com anytime 💬 Live message chat with us now on our website

RESTOCK JUST DROPPED ⬇️ Your fave Lems are BACK, and they won’t stick around for long! 👀🔥 Snag your pair now for all-day comfort, effortless style, and that barefoot feel you love. 🌿✨ Don’t sleep on this—shop now at www.bprimal.com.au! 🏃💨 plus, 1 tree planted for every order! 🌱🌍 ✅️ Feet First 👣 Experts In Online Fitting ✅️ Fast Shipping + Same Day Dispatch ✅️ Over 5500 Five ⭐️ Star Reviews ✅️ $1.99 Returns + Free Size Exchanges 📩 Email us at info@bprimal.com anytime 💬 Live message chat with us now on our website

Your feet deserve freedom! 🔥 Crammed toes = foot pain, weak muscles & bad posture. 🚫 Toe spacers = natural alignment, stronger feet & better mobility. ✅ 💡 Benefits: ✔️ Realign your toes & prevent bunions ✔️ Strengthen foot muscles for better performance ✔️ Improve mobility & balance ✔️ Reduce foot fatigue & pain Start wearing them while chilling, working out, or even barefoot walking! Ready to give your feet the love they deserve? 👣✨ 👉 Grab yours now at www.bprimal.com.au ✅️ Feet First 👣 Experts In Online Fitting ✅️ Fast Shipping + Same Day Dispatch ✅️ Over 5500 Five ⭐️ Star Reviews ✅️ $1.99 Returns + Free Size Exchanges 📩 Email us at info@bprimal.com anytime 💬 Live message chat with us now on our website

Say goodbye to stiff, soul-crushing dress shoes. 👞✨ The Lems Nine2Five V2 is here to shake up your workday—same sleek look, now with even more comfort. Zero-drop sole, wide toe box, and premium leather? Your feet will thank you. Work hard, move freely, and stay fresh from 9 to whenever. Step up your shoe game—shop now at www.bprimal.com.au ✅️ Feet First 👣 Experts In Online Fitting ✅️ Fast Shipping + Same Day Dispatch ✅️ Over 5500 Five ⭐️ Star Reviews ✅️ $1.99 Returns + Free Size Exchanges 📩 Email us at info@bprimal.com anytime 💬 Live message chat with us now on our website

Trail-ready, city-approved. 🌍💙 The Freet Zennor 2 in Blue is your go-to sandal for wherever adventure takes you—whether it’s rugged trails or urban streets. With a breathable upper made from recycled plastic bottles, fully adjustable straps, and a flexible outsole for natural movement, it’s built for both performance and all-day comfort. Stay cool, stay comfortable, stay unstoppable. 🔗 Shop now at www.bprimal.com.au and step into sustainable adventure! ✅️ Feet First 👣 Experts In Online Fitting ✅️ Fast Shipping + Same Day Dispatch ✅️ Over 5500 Five ⭐️ Star Reviews ✅️ $1.99 Returns + Free Size Exchanges 📩 Email us at info@bprimal.com anytime 💬 Live message chat with us now on our website

Step up your sneaker game—literally. 🚀 The Vivobarefoot Gobi Sneaker Leather in Limestone is where premium style meets barefoot freedom. Crafted from high-quality leather with zero drop and a wide fit, it’s designed to move the way your feet were meant to. Durable, versatile, and effortlessly cool—wear them anywhere, feel everything. 🔗 Shop now at www.bprimal.com.au and experience the barefoot difference! ✅️ Feet First 👣 Experts In Online Fitting ✅️ Fast Shipping + Same Day Dispatch ✅️ Over 5500 Five ⭐️ Star Reviews ✅️ $1.99 Returns + Free Size Exchanges 📩 Email us at info@bprimal.com anytime 💬 Live message chat with us now on our website

For every adventure life throws your way.. Lems Primal 3 is versatile enough to handle it all 👣 This style is unisex and available in a huge range of colours! #happyhealthyfeet #bprimalfootwear #barefootshoes #lems

Faye gives us the run down of our shoe of 2024: Lems Chelsea Boot in Espresso 🥾☕️ This was by far our most popular shoe of last year! So versatile and pretty damn good looking… who has a Lems Chelsea boot at home??